Communication and Events

A show dedicated to Italian excellence.

Participate in the project “Incantevole Italia”, a tribute to the beauty of Italy with a road map that visits major capitals and major cities of the world -from Istanbul to Buenos Aires, from Rio de Janeiro to Santiago de Chile, from Mexico city to Beijing to Moscow- means to promote the brand and image of the sponsors in the world.

A multimedia show dedicated to music, art, cinema and the Italian taste, is a great opportunity for visibility and promotion for Italian companies operating abroad. To achieve this, it has developed a strong institutional network: Ministero degli Affari Esteri e della Cooperazione Internazionale, Ministero dello Sviluppo Economico, Ministero dei Beni e delle Attività Culturali e del Turismo, MIBACT Direzione Generale Cinema, ICE, ANICA, ENIT.

A journey into Italy's beauties accompanied by evocative images of the film by Tony Paticchio who tells the beautiful country through fashion, film, art and Italian culture, accompanied live by a symphony orchestra, among excellence of the host country, conducted by the Master Stefano Mazzoleni.

The promotion of the event will take place through:

  1.  Flyers distributed in the host city
  2.  Advertisement in radio, newspaper and television
  3.  Projection of the company logo and eventual spot in the theater before and after the show
  4.  Banner presents in the theatres and in the host cities
  5.  Company logo on invitations and concert tickets
  6.  At the end of the tour will be printed in a large format photographic catalog that will document all the stages of the concert, giving the opportunity to all sponsors to be present with a dedicated page
  7.  Commercials advertising the event from 30” (seconds) to plan on national and local TV
  8.  Banners dedicated to sponsors